Mint Leong is Deputy President of the Malaysian Inbound Tourism Association (MITA) and Managing Director of Sunflower Holidays Sdn Bhd. She began her tourism career in 2003, and has since become an expert in incentive travel and tailor-made tourism with extensive operational experience in Malaysian inbound tourism product development and hospitality, travels to ASEAN, East Asia, Europe and America destinations, tailor-made wellness tourism and education tourism. Ms. Leong has been actively involved in MITA’s work, successively serving as the Association’s Vice President of Inbound Tourism, Secretary General and currently Deputy President. She is also a founder and former Secretary General of Malaysia Women’s Guide Association. Concurrently, she holds the position of Deputy Director of the Tourism Culture Committee of the Malaysian China Business Council and is a member of the International Society of Incentive Travel Excellence (SITE).