Zhang Shumin is the Executive Vice President of China Top View Tourism Investment Group. Dr. Zhang had worked for the China National Tourism Administration (CNTA) for more than 20 years, successively serving the Department of Management, Department of Policies, and Department of Planning. He was Deputy Director General in CNTA overseeing tourism planning, tourism resources management and rural tourism. Concurrently, he is Vice President and Secretary General of China Tourism Marketing Association, Vice President of China Leisure Association, special research professor of Tourism Research Center of the Chinese Academy of Social Sciences and visiting professor of Beijing International Studies University. Dr. Zhang obtained his Bachelor degree of Tourism Economics from Nankai University and Doctorate degree of Human Geography from Peking University.
Speaker’s sessions
Mon, Oct 14, 09:00AM - 12:15PM

Panel Session 3: Valuation of Tourism Project: Investment & Financing Strategy

SI: English & Putonghua

The assessment of tourism projects and professional valuation on investing companies are critical to both the financier and the investor. Asset-light or Asset-heavy tourism projects, traditional or high-tech tourism companies, mature or start-up enterprises, and different business models will lead to different valuation methods and various investment logic and strategies. Professional experiences and case studies shared by investment funds, tourism investment groups and financial advisory companies will indicate what kind of financing strategies are more conducive to the future of projects or companies.