Liu Shijun is a seasoned travel & tourism professional with more than 30 years of industry experience in both of the private and public sectors including tourism administrations, overseas tourism offices, tourism associations/organizations and hospitality businesses. Mr.Liu currently serves as the Secretary-General for the World Tourism Alliance (WTA). His previous designations include the Director-General of the Marketing & International Cooperation Department at the former China National Tourism Administration (CNTA), Secretary-General of China Tourism Association, Deputy DG of the MarketRegulatory Department at CNTA, , and Director of the China National Tourist Offices (CNTO) in Sydney and New Delhi. Mr.Liu began his professional career in Beijing International Hotel and CITIC Hotel Beijing Airport before joining CNTA. Mr. Liu is a graduate of the Beijing International Studies University and an alumnus of the EMBA program from the Cheung Kong Graduate School of Business. He is a laureate of the AAHS "Diamond Five Star Award".
Speaker’s sessions
Wed, Dec 9, 05:50PM - 06:30PM

Special Session: Solidarity to Reshape the Tourism Economy