Mr. Eduardo Santander is the Executive Director of European Travel Commission.  He has extensive experience and network in tourism marketing, advocacy and public affairs, which he acquired over the years from his career in various tourism and hospitality related companies and public institutions. He is a guest lecturer on tourism marketing at international business seminars at a number of universities in the United States and Europe. He is also a frequent speaker and a passionate panellist in tourism, hospitality and destination marketing forums.

Educated in Spain, the United States and Austria, Mr. Santander holds a Ph.D and a MBA degrees.